Lori Senecal, among the many hats she wears, is the global CEO at Crispin Porter and Bogusky. She, like many successful entrepreneurs and professionals, can attribute her success to early childhood life. It was her other siblings, and their success, that inspired her to go on and achieve in her own right. However, success did not come without a ton of hard work.
Senecal graduated from college and earned a degree in sales and marketing. From that point, she turned everything she touched into a success. She possesses the talent to lift companies and organizations to a higher plateau, almost overnight. She is also highly skilled at bringing out the very best in people. This is always an indication of true leadership.
Senecal utilized her innovation talents to launch TAG Ideation in 2003. She has always displayed high expertise in being able to work with multinational accounts. Several of these multinational brands include Nabisco, Molson, and Staples. She also has a gift for analyzing big data. Big corporations thrive on big data. Anyone with a mastery over big data can write their own destiny.
Honored to be included with these amazing women https://t.co/X83vgxWmx8
— Lori Senecal (@digitalori) December 5, 2017
From October 2005 through 2008, she served as DDB for Worldwide Communications Group Inc., as their Chief Marketing Officer. She was later promoted to head up the entire marketing and sales division. Her expertise also helped her obtain the position of Chief Executive Office, President and a partner at Kirshenbaum Bond and Partners. Check out media post to know more.
During 2014 and 2015, MDC Partners employed Senecal where she served as both the CEO and Director. Her multiple achievements are nothing short of impressive, and there are more to mention. She is also a current member and director of the Ad Council Board. In 2014, the advertising world deemed her the woman to watch.
These are all great accomplishments, but it is her ability to quickly grow companies that allows her to stand head and shoulders above the rest. She is definitely a role model for anyone who wants to understand what excellence can accomplish. Education also plays a critical role. Senecal is the perfect example of what happens when leadership, knowledge, and leadership all meet at the crossroads. She is a professional who will always move up. You can follow her on Twitter