Is Soda Tax Necessary and Benefical to the Consumer

Christopher Burch of Burch Creative capital offers his thoughts on recent taxes passed on Soda.

Soda is big and is a 200 Billion dollar business, but there is controversy when government steps in and taxes soda companies on the pretext that it is helping Americans lower their sugar intake and create a more healthy lifestyle. The US Government is in line to make as much as 24 Billion dollars in revenue from a soda tax alone. Not all states have a soda tax in place, but there are several large cities across the US that have one: Berkeley, Philadelphia, San Francisco, Portland, Seattle, Boulder, and Oakland (medium.com)

Besides these cities in the United States, there are several counties that have also implemented a soda tax: Columbia, United Kingdom, Norway, Hungary, Ireland, South Africa, France, and others.

Most of the states have not passed a law and are feeling pressure from the big soda companies like Pepsi-Cola and Coca-Cola to stall the tax. taxes could range from .01-.1.5 cents per ounce.

Soda tax could raise revenue for states that could be used for health benefits.On the other hand, the controversy is that companies will raise their prices to offset their taxes; furthermore, will consumers who have to have their sodas not be willing to pay a higher price for soda? Some have questioned whether the government is overreaching.

Christopher Burch of Burch Creative Capital

Christopher Burch offers 40 years of dedicated and successful experience in the investment world to his clients. Burch Creative Capital has overseen 50 companies grow and succeed while applying the investment philosophy offered by Christopher Burch (http://www.burchcreativecapital.com/).

Christopher Burch has a successful investment track record to offer to entrepreneurs. He combines insight into market opportunities with creativity; methods in how to disrupt brands and businesses; lastly, Christopher Burch leads his clients along a safe and direct way toward positive impact in the services they provide.

Burch Creative Capital works with companies that offer services and products to add value to the American consumer such as Faena Hotel, Jawbone, Voss Water, Poppin and ED by Ellen DeGeneres. Learn more about Burch, check ideamensch.com.

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